Aluminum hydroxide flame retardant manufacturers should be how to develop the domestic three or four level market
After more than 10 years of development, the flame retardant market in 1. second-tier cities in China is getting stronger and stronger, and the competition is getting bigger and bigger. Many businesses have set their sights on the 3. fourth-tier market. It is the common idea of many flame retardant manufacturers to develop these prefecture-level markets and strive for a larger market share. In the 3. Tier 4 market, flame retardant manufacturers treat all distributors equally. Many channel resources, including the price of goods and activity support, are also shared by everyone. Manufacturers set up only one point in each city. Small town market business opportunities, then the Chinese flame retardant bosses should be how to develop small town market?
After more than 10 years of development, the flame retardant market in 1. second-tier cities in China is getting stronger and stronger, and the competition is getting bigger and bigger. Many businesses have set their sights on the 3. fourth-tier market. develop these prefecture-level markets and strive for a larger market share, which is a lotAluminum hydroxide flame retardant manufacturersThe common idea.
In the 3. Tier 4 market, flame retardant manufacturers treat all distributors equally. Many channel resources, including the price of goods and activity support, are also shared by everyone. Manufacturers set up only one point in each city. Small town market opportunities, then China flame retardant bosses should be how to develop small town market?
1, "training channels"
First of all, the market capacity of the 3. four-tier market itself is very limited and is not suitable for the coexistence of multiple dealers. If the market capacity is overestimated and a number of dealers are added blindly, the market volume may indeed increase a little at the beginning of the increase of dealers, but after rising to a higher value, the sales curve may flatten or move downward, which violates the original intention of adding dealers, and the most terrible malicious bargaining may spread out of control. This is also contrary to the view that manufacturers "cultivate the market.
2, step by step.
On the issue of expanding the 3. four-tier market, flame retardant manufacturers are also in line with the step-by-step strategy, in accordance with the existing channel management model. The advantage of this is that the big brand manufacturers have formulated a very comprehensive and macro strategy, which can maintain the coherence of the channel strategy between the 1. secondary market and the 3. four-level market, and show the big strategy of the big manufacturers. However, for the 3. four-tier market, any brand, regardless of its brand awareness in the 1. secondary market, is the same stranger to this market. Therefore, when entering a new market, whether it is a new brand or a big brand, in terms of market awareness, they are basically on the same starting line.
3. Dig deep
In the face of the fierce competition of flame retardants in 1. secondary cities and the increasing saturation of certain product markets, the in-depth and broad 3. four-level market is indeed the only way for future development. However, compared with the fierce competition in the 1. secondary market, 3. The input-output ratio of the four-level market undoubtedly needs to be carefully considered. The imbalance in the development of domestic regional markets is very prominent, and consumption habits, brand tendencies and even local conditions and customs are very different, which aggravate the risk of manufacturers' investment: simply copying the successful experience in the 1. secondary market will inevitably lead to indefinite strategies; formulating differentiated products and marketing strategies according to the characteristics of regional markets requires more energy and resources, without sufficient financial resources to pay tuition fees, I am afraid it is difficult to blossom and make contributions in various regional markets.
4. Cultivate the core
The channel distribution system from the general agent to the core agent is adopted, and the number of agents at all levels is strictly set, and the number of core agents will be strictly limited. Through quantity control, the focus is on developing the distribution and solution capabilities of core channel partners and maximizing agency profits.
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Everyone knows that there are two common flame retardants. Today we are going to talk about only one of them. Aluminum hydroxide flame retardant is an environmentally friendly halogen-free flame retardant, which can be widely used in fabrics, wood, plastics, and rubber., Polyurethane and other industries have ideal flame retardant effect. In the process of industrial application, it is found that flame retardant failure occurs when aluminum hydroxide flame retardant is added. The following are the reasons for the failure of aluminum hydroxide flame retardant, how to prevent it, how to deal with the operation, and restore the original function.
As a flame retardant, magnesium hydroxide also need to improve what aspects?
When it comes to flame retardants, everyone is familiar with them. Although we usually have less contact with them, we can know what they are used for from the name. Have to talk about magnesium hydroxide, we all know that its main presentation state is a granular, at present, the market sales of magnesium hydroxide particle size is larger, part of the commodity particle size up to tens of microns, immediately used as a flame retardant, poor dispersion, the physical properties of raw materials greater harm. In industrial production, physical grinding methods are generally used to reduce the particle size to 1 micron. The surface of magnesium hydroxide has high polarity and is easy to agglomerate. As the compatibility of refractory materials and polymer substrates, it not only reduces its flame retardant grade, but also causes more serious harm to the physical properties of raw materials.
Hefei Zhongke Flame Retardant New Material Co., Ltd
Sales Department Telephone:15905609730
Ministry of Foreign Trade Telephone:13956052398
Comprehensive department Telephone:0551-67712199
Company headquarters address: Hefei Feidong Economic Development Zone Xianghe Road 36
E-mail:hefei@zkxcl.com
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